FinWithRiya – Personal Branding for a Finance Influencer

Client:

FinWithRiya (Content Creator)

Duration:

3 weeks

Services:

Brand Identity, Canva Templates, Instagram Grid Design

Client Background & Challenge:

Riya, a chartered accountant-turned-educator, wanted to rebrand her finance education profile to look more polished and trustworthy. Her old visuals lacked consistency and she wasn’t retaining followers beyond Reels.

Our Creative Approach:

  • Brand Discovery : Conducted a mini brand session to understand Riya’s tone: friendly, clear, and empowering.

  • Visual Identity:

Created a calming pastel theme with navy accents to build trust.

Chose a clean sans-serif font for professionalism.

  • Content Templates:

10 branded Canva templates (FAQs, quotes, mini-guides).

Carousel design with strong call-to-actions.

Deliverables:

  • Brand Kit (Colors, Fonts, Moodboard)

  • 10 Reusable Templates

  • 6 Highlight Icons

Outcome:

  • Instagram followers grew from 2.4K to 4.3K in 4 weeks.

  • Story engagement increased by 3X due to visually consistent highlights.

Conclusion:

By giving her brand a professional yet soft makeover, we made Riya’s knowledge look as strong as it sounds — and turned a casual creator into a trusted educator (Mock).