Services:
Brand Identity, Social Templates, PR Creatives
Client Background & Challenge:
StudySphere is an online learning platform aimed at college students preparing for government exams. While their teaching modules were excellent, their brand presence lacked appeal among young learners. They wanted a full branding revamp to launch their mobile app and gain credibility.
Our Creative Approach:
Visual Strategy:
Brightened the palette with blue and coral tones to create trust and vibrancy.
Created a clean, tech-friendly logo that included educational symbolism (book + cursor).
Brand Collateral:
Designed a full suite of branded Canva templates for posts, tips, and quotes.
Developed a launch campaign with static and motion content.
Social Campaign:
Built a weekly post series (#SmartPrepSeries) with carousel content designed to encourage saves/shares.
Deliverables:
Brand Guide
12 Social Media Templates
4 Launch PR Posters + 1 Teaser Reel
Outcome:
Instagram profile reach grew by 230% in 3 weeks
User sign-ups increased by 1.8x during app launch week
Teachers found templates easy to reuse for course announcements
Conclusion:
We helped StudySphere become more than just a learning platform — we shaped it into a youth-friendly digital brand with a solid visual identity and engaging content tools (Mock).